Strategic Management: Cases (8th Edition)

Type

Book

Authors

Fred R. David

ISBN 10

0130879029

ISBN 13

9780415000512

Tags

Management, Systems & Planning, Strategy & Competition, Entrepreneurship, Strategic Planning, Economics

Description

Case version of David, Strategic Management Concepts/Cases, 8/e.*A new mix of cases: Balanced among service and manufacturing companies, e-commerce companies, small businesses, not-for-profits, international companies - all organized conveniently by industry. *13 new cases appearing exclusively in this text: E*Trade, E-Bay, Amazon.com, First Union Corporation, Wachovia Corporation, Conwood Tobacco Company, Lockheed Martin Corporation, Compaq Computer Company, Research in Motion (RIM), Inc., Quorum Health Group Investors (QHGI), Readers Digest, Reebok International Ltd. - from Amzon

Number of Copies