Advertising and Promotions: An Integrated Brand Approach

Type
Book
Authors
Thomas O'Guinn, Chris Allen Hans Rudiger Kaufmann
 
ISBN 10
0538479868 
ISBN 13
9780538479868 
Category
Unknown  [ Browse Items ]
Publication Year
2012 
Publisher
South-Western, Division of Thomson Learning 
Description
Great book for learning. - from Amzon 
Number of Copies
1 
Accession‎ No Call No Availability
516 658.827 SEM 2012   Yes

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